I think that the release of this product will be a game changer in the FPV business simply because it will be able to hit one particular niche - wannabe FPV fliers who don't want to build their own quads. By providing an all-in-one solution, an upgrade from their previous FPV system where you at least need to get a couple of components to get flying, you can use this new product to get flying straight out of the box. Of course, we can also assume improvements in transmission latency plus other goodies that we have seen from the Mavic Air 2. It's a hybrid drone, so those who swear by pure FPV flying may probably be disappointed. Still, this can be a learning experience from everyone so that companies supplying FPV quad parts and accessories can step up their game. In the end, the public wins whether you like this upcoming release by DJI or not. https://dronedj.com/2020/11/06/djis-new-digital-fpv-drone-controller-surfaces-in-possible-leak/
Yah I agree more competition is good for consumers in general, but somewhat disagree on game changer part. I think as is there are a lot of pretty easy ways to get into FPV if willing to dish out a big lump of cash can get a prebuilt ready to fly that is pretty solid a transmitter and a pair of goggles and you're good to go. Most people who are into FPV suggest learning to build because flying FPV you tend to try new tricks and try to hit gaps that you probably wouldn't with a DJI style/large cinematic drone, which means inevitably you'll break things and need to rebuild or fix/replace parts. Once you've done a custom build a few times and/or repaired things you know enough about how it all works to be able to buy something off the shelf and diagnose/repair it (as well as understand better what you're paying for or getting/not getting and why).
Also the custom builds or quads geared towards racing or freestyle FPV flight tend to run betaflight software which is open source and very flexible with regard to how it can be setup to work and what hardware it can be made to interface with. DJI and other companies that use proprietary flight systems work well for what they are made for but they just aren't "geared" for racing or freestyle as is.